The Waze Brazil Community has accounts in the following social media:
-Instagram
-Facebook
-Youtube
-G +
To better manage these media, we created a mini project (new ideals) to define rules / good practices, responsible for each media account and how the didactics would work.
There are 28 fanpages (one for each state), in instagram, youtube and G + there is only one central account for the whole community.
Even before we came across this forum, we already had this attention, in 2015 a social media guide was created for the Brazilian community, but this idea only started in the second half of this year. The guide is now being adapted to the new ideas and suggestions of the Community Social Media hub. So those responsible for the media have a document to guide us to make the media as cool as possible, such as tips on what to post, what to pay attention to, and so on …!
The proposal of the social media maintained by the Brazilian community is to be collaborative made by the community (for everyone)! We post the media in the forum and everyone can submit post suggestions.
Some data:
Referring to posts:
In the last 3 months, after the implementation of the “project” of social networks, there were 62 publications with a total reach of 18.382. We noticed a great involvement considering that the 3 months prior to the beginning of the project the same page had 12 posts.
Likes: Before there were 1471 likes, now 1.588.
The cool thing is that those responsible for the media are well involved and are always keeping them updated, their commitment is impressive!
Ah, and we’re concerned to make it clear that social media is maintained by the community.